Last Updated: Thursday, March 2, 2017

Why Sam Hurley Is My Favorite Digital Marketer


Who is your favorite digital marketer? Is it Neil Patel? Jeff Bullas? Rand Fishkin? Or Larry Kim? They are my favorites too! Until I was able to know the name Sam Hurley.

I accidentally "discovered" him when I was following random people on Twitter. I stalked his Twitter profile because of his cool emojis on his name, and he always appears on my feed.


Some of you may not know him because he seriously doesn't have a website with a large following. (His website is still on the "Coming Soon" status.)

I was only able to know Neil Patel and the others because their articles always appear on the search engine's first page results.

But Sam Hurley? Never.

However, I got curious when Sam Hurley was included in Onalytica's top digital marketer's list despite him not having an active website. It's actually kind of odd.


In fact, Sam Hurley is second to Jeff Bullas in Onalytica's Digital Marketing 2016 Top 100 Influencers and Brands.

After several days of stalking visiting his Twitter profile, I now know the reasons why. Today, he is my favorite digital marketer because of the following:

1. Despite making it big in the digital marketing scene, Sam Hurley does not ignore his followers.

If you will comment on his Twitter posts, Sam never fails to press that heart button, or reply to any of your questions. If he ever missed one, he will post a shout-out on his profile apologizing for unreplied comments or questions.

Compared to other digital marketing influencers, Sam still takes time to talk with his followers. And for me, that's very rare.

2. Sam Hurley values relationships even from "small" people.

Let's be honest with each other. You feature or mention the names of influencers in your articles because you are hoping that they will share your articles in their social media accounts with thousands of followers, right?

But these days, even if you feature or mention the names of influencers, they wouldn't even bat an eye to your article, maybe because they're busy, or they know that you want to get advantage of their large following for your own motives.

But Sam Hurley does not think that way. He often shares articles where he's featured at, even if you're a nobody trying to reach out to him for the first time. He even shares your featured post about him several times using Buffer because he believes that the top strategy for success is building relationships.



Now, I'm not trying to write this article for Sam to share this. (I'll not even share this on Twitter, nor inform him that I featured him on this post.)

It's just that he has an awesome way of connecting with people, and I now look up to him because of that.

I hope that more people will follow suit to Sam's strategy towards success, and that is focusing on building genuine relationships, not for traffic, not for getting some link juice or such, but the heart to really connect and help people.

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